




Mblem™ Animated LED Emblem
A circular LED display that replaces your round badge. Around 10 video modes and 20+ images come preloaded — tap the emblem's touchscreen to switch between them.
Tap between the modes loaded on your unit any time. New content can't be added after it ships — there's no app, Bluetooth, or cable. Choose your loadout before ordering.
Loaded at the factory. Switched at your fingertip.
No app, no pairing, no cables. Your content library goes on during production; after that, the touchscreen on the emblem is the whole interface.
Measure & pick a size
Measure your existing round emblem across its widest point. 74 mm and 82 mm cover the common mounts — the diameter decides fit, not your car's model.
Build your loadout
Every unit ships with around 10 video modes plus 20+ images. Want your own image or clip in the rotation? Send it before production starts — it's loaded alongside the standard set.
Tap to switch
It swaps in where your round badge sits and runs on the car's 12V supply. Tap the emblem's touchscreen to move between your loaded modes — that library is fixed once it ships.
The last stock part on a modified car is usually the badge. Mblem turns that circle into a display running your rotation.
Fit check: 60 seconds
Designed for the round emblem mounts used on many BMW models. Mblem is an independent aftermarket accessory — not made by, affiliated with, or endorsed by BMW.
74 mm — shown at actual size on desktop
Lay a ruler across your current emblem's widest point. If it reads 74 mm, this is your size.
82 mm — the larger common mount
Many cars run different diameters front and rear. Replacing both? Measure both, and order one unit per position.
Against your real options
A fair look — including the one thing the others do that Mblem doesn't.
| Stock badge | Backlit LED badge | Mblem | |
|---|---|---|---|
| Plays animation & video | No | No — glow only | Yes — full-circle display |
| Switch what's shown | Fixed logo | Colors only, on some models | Tap the touchscreen — switch modes any time |
| Add new content after purchase | — | Some models, via app | No — library is set before shipping |
| Apps, pairing, or cables | None | Often required | None — 12V from the car, touchscreen control |
What arrives
- One Mblem™ unit in the size you chose, with its full mode library — and your custom file, if you sent one — already loaded.
- Touchscreen control built into the emblem. Nothing to install on your phone, pair, or update.
- Runs on a 12V supply from the vehicle. Made in China. Not suitable for children under 14.
Some regions restrict illuminated or animated displays on vehicle exteriors — check your local regulations before running it on public roads.
Before you order
Pick your size. Build your loadout.
€150,00 EUR · 74 mm or 82 mm · content loaded before it ships, switched with a tap.
Add to cart